My business is down
You might be freaking out and thinking that your business is broken as a result of the Covid-19 lock-down and economic recession that may follow.
For many of us, we sell products that are seasonal anyway. And Ugandans are known to be creative and hustle various jobs…
But there are also plenty of things that you can do for your business, that make you come out even stronger! Alexa Diaries has put together some tips for you.
3. Make sure your website is attractive and easy to find
If you haven’t tried this yet, do it now: whip out your smartphone or tablet and navigate to your website.You’d be surprised how many business owners have never done this, even though they use their phones all the time to order pizza.
So now that you’re there, what do you see? Teeny-tiny text? What are the graphics doing? How easy is it to navigate? If you are dismayed by what you see, then we urge you, right now, to consider a website redesign. Getting a website makeover isn’t just a cosmetic luxury; it’s a business necessity. The Internet has progressed a million miles in the last five years alone and the dizzying pace of change, particularly with regards to the march toward a more mobile web, is not going to stop any time soon.
5. write a business plan
and turn it into a pitch deck
A business plan really helps you get depth and length in your plans. A pitch deck, also known as a start-up or investor pitch deck, is a presentation that helps potential investors learn more about your business. Both are useful to have. A pitch deck presentation usually consists of several slides that help you tell a compelling story about your business.
There are several business plan templates online that provide a useful starting point.
Business Canvas Model is a good way to help you define and understand your business.
6. Educate yourself
attend a seminar or online Course
Never stop learning and trying to develop new ideas and knowledge that will help you in life and your business.
During the Covid lock-down many business incubators and hubs organised Zoom conferences that people could listen in to. There are a many free courses that you can do to improve yourself which are online. Take advantage of this time to learn a new skill
7. Market yourself
volunteer as a speaker and share your experience
Personal promotion is another form of marketing but separate from marketing your business. You work on your personal brand and public recognition so that people know the person behind the business. The better you are known, the more opportunities will come your way.
Alex Diaries provides allround e-Commerce services. We link you to our team and pool of professionals that can help you get your business catch up and come out stronger like Covid-19 was just a bad dream.